Write a Column - Become an Expert in Your Field

When Oprah Winfrey went looking for a private investigator who could teach her audience members how to locate lost friends and family, her producers did a newspaper search. Since I was in the papers 52 times per year -- and my fellow PIs, maybe once or twice -- I got the job. The Oprah exposure got notice from producers from other shows like Larry King Live, 20/20, Montel Williams, Sally Jessie Rafael, Hard Copy, etc., etc., as well as publications like Newsweek, Vanity Fair, People magazines, Entrepreneur, etc. etc. etc. All this snowballed from the syndication of my local column.

·	Syndicated Columnists get more lucrative speaking engagements.

When groups are looking for speakers, they often call on people who write about their field of expertise. Television and radio producers search newspapers for experts, as do journalists seeking expert opinion and quotes. The more exposure you have, the more the media will find you. And when they do, you'll get even more publicity--which will get you EVEN MORE publicity. Which in turn will cause your business to grow. Writing a syndicated column is a good way to insure you will featured in newspapers at least once per month or week, depending on how often your column runs.

·	Syndicated Columnists get more customers.

Perhaps the most tangible benefit of being a syndicated columnist comes from the number of customers you will draw to your business, as well as the paid speaking engagements you will be offered, the selling of a book you have authored, or the sales of some other product or service you offer. If your plan is to write a syndicated column so you can quit your day job, you might want to think again. But if you consider that you are going to put in a few hours a week, and in return receive free "advertising space" before thousands (or even hundreds of thousands) of potential customers, then I think you will be pleased.

·	Syndicated Columnists make more auxiliary income.

Perhaps the surest benefit that comes from having a syndicated column is increased “brand name” recognition - as well as the implied endorsement that comes from a continuing presence in the newspaper. Other benefits:

·	Your business will grow

·	Paid speaking engagements

·	Your business will grow

·	Radio & TV interviews

·	Your business will grow

·	You will be invited to write a book by a publisher

·	Your business will grow

·	You will sell more copies of a book you have already written

·	Your business will grow.

How will writing a syndicated column change my life?

What makes the “Market 2 Editors” site THE expert on writing a syndicated column?

How does one write a syndicated column?

Do newspaper editors prefer E-MAIL or snail-mail?

Is my column’s topic of interest to newspaper editors?

Does the “Market 2 Editors” site turn down any columns?

Do you need to be an expert to write a column?

How important is my column’s title?

How do I write a compelling query letter?

Any tips for editing my writing?

What do I need to know about the business end of writing & syndicating a column?

What should I charge for writing my syndicated column?

Do you have a sample column contract?

How will my syndicated column submission be presented to newspaper editors?

Does the “Market 2 Editors” site send to ALL newspaper editors?

How will newspaper editors contact me?

What percentage response can I expect from submitting my syndicated column?

Do you have any references? Does the “Market 2 Editors” site guarantee its service?

Why isn’t a single submission enough to launch a syndicated column?